Adsense Profits Exposed! - Chapter 2

What Is AdSense, Really?

In recent years, there has been a great deal of discussion and information concerning Google’s AdSense program at http://adsense.google.com. There have been numerous E-Books and articles written on the topic. But in the grand scheme of things, it is a profitable program that still gets overlooked by many who are just coming online to start a business, as well as those who have been around a while.

First, let’s take a look at exactly what AdSense is and what it is all about. AdSense is a program for webmasters which was implemented by the famous Google some years ago. Essentially, a webmaster (a person who owns and builds one or more websites) signs up for an account with the program, and once they are approved, they paste the Google AdSense code into the pages on their websites.

Google then starts serving ads to those websites, based on the keywords that it finds in the text of the page. When a visitor clicks on one of those ads, the webmaster earns money – usually a few cents for each click. However, when a site has a great deal of traffic, and when the webmaster knows which keywords are the most profitable to target, there is a lot of money to be made.

Adsense Profits Exposed! - Chapter 1

Earning a Comfortable  Living from AdSense Reviewed

Technically, there is only one way to earn money from AdSense. You create a website, and paste the AdSense code into the pages. You then drive traffic to that site, and you earn money when people click on the ads that are being served by Google. That sounds easy enough, right? 

It is easy, but it takes more thought and effort than that. What you must remember is that you only earn a few cents when someone clicks an ad, for the most part. That amount can be as little as three cents, and on up to five dollars. The most successful AdSense publishers are targeting keywords that pay the most amount of money. These AdSense publishers use a variety of tools to find out what the high paying keywords are. These tools include keyword research tools, such as Word Tracker and Keyword Elite. 

They spend a great deal of time researching those keywords, finding out what the top keywords are, in terms of number of people searching for them, and what word combinations are being used. These are words and phrases that they will target in the content of their sites.